Meet our Board of Directors
Tim is Director of Integrated Content at Marquette University and an adjunct professor teaching social media analytics and measurement, media writing and the honors seminar The Art and Science of Creativity. His daughter and son, Clara and Xavier, attend Cumberland Elementary. His wife, Jess, is a realtor with Shorewest.
The warm community and excellent schools in Whitefish Bay made for an easy transition from New Jersey to Wisconsin in 2010. My husband and I have two daughters, one an alumna of the Middle School, and both Whitefish Bay High School alumni. Now an empty nester, I chose to serve on the Whitefish Bay Education Foundation board to give back to the schools that gave our daughters such a positive, enriching experience. The teachers, coaches and staff really impressed me with their selfless dedication and professionalism.
Sam Cruz had the great fortune of teaching Cumberland students about music since 2003 and runs the Cumberland Student Council. She lives in WFB with her husband and young son who will be a Blue Duke one day! Sam is grateful to the WFB Education Foundation for supporting so many programs in place in our schools, including bringing ukuleles to the elementary level.
Tammy Herpel has served on the Board since 2014. After earning a Master of Architecture degree from UW-Milwaukee she practiced architecture and married a Whitefish Bay native who attended K-12 Whitefish Bay Schools. She and her husband made Whitefish Bay their family's home in 2002 and have two daughters attending their father’s alma matter, Cumberland Elementary. Tammy now utilizes her architectural expertise to help families along the North Shore as a realtor with Tammy Herpel Realty - Keller Williams. She is currently working on growing the WFB Education Board’s community presence and working closely with the chairs of the Bay Ball 2019.
Demaris Kenwood - Vice-President
Demaris has taught French at Whitefish Bay Middle School since 2008 and worked with the MS Green Team since 2010. She loves exploring the world through world languages with students. She lives in Whitefish Bay with her husband and has two daughters who attended WFB schools. She is grateful to the foundation for supporting so many initiatives that make WFB schools great such as starting the Middle School Compost Program!
Laura Koski - Secretary
Laura Koski has been a resident of Whitefish Bay since 2015 and joined the Foundation Board in 2018. She and her husband are expecting their first child next year and are looking forward to officially becoming part of the Whitefish Bay School District in a few years.
Catherine has a long family and personal history in the local education community. After graduating from Shorewood High School, she attended UW-Madison and studied Elementary Education. She taught sixth grade for 11 years at Lake Bluff elementary school in Shorewood, following in the footsteps of her mother, who taught in the Whitefish Bay School District for more than 30 years. Currently, Catherine has two children at Cumberland School, where she also runs the school book fairs and organizes the yearbook.
Jim Phillips - President
Jim has served on the Foundation Board since 2010, initially as a representative from the Whitefish Bay School Board during his 9 years as a Board member of the District. Jim has been a resident of Whitefish Bay for over 35 years, and all three of his children attended Cumberland School, WFB Middle School and WFB High School. Jim is an attorney practicing tax and business law at Godfrey & Kahn, S.C.
Russ Sagmoen joined the Foundation Board in 2018. Russ and his wife, Emily, have been residents of Whitefish Bay for over 10 years and have three children. His background is in commercial real estate and he is heavily involved with music in the area serving on the Milwaukee Symphony Orchestra Forte Leadership Board. He looks forward to working with the board to maintain what prior board members have created and increase awareness of the foundation in the community.
Curt joined the Foundation Board in 2018. Curt has been a lifelong resident of Whitefish Bay, and he and his wife, Katie, currently have four children attending Whitefish Bay schools. His background is in commercial real estate.
Carleen Sook - Treasurer
Carleen has served on the Board since 2012. She is the current Treasurer for the Foundation. She and her husband have two girls within the school system and have lived in Whitefish Bay for more than 15 years. Carleen has served the community on many committees including Richards PTO, Bay Ball, and the Middle School Christmas Bazaar. As a result of working on the Foundation’s biggest fundraiser, Bay Ball 2010, Carleen wanted to learn more about the Foundation. She is currently working with the chairs of the Run The Bay 5K/10K Walk/Run to make it an even bigger success. She looks forward to working with the board to increase awareness of the Foundation and its mission within the community.
Jackie has served on the Whitefish Bay Public Education Foundation since 1992 and is a member of the original Educational Foundation steering committee. Jackie continues to lend historical perspective to the Board. She has headed the Nuss Grant committee, Whitefish Bay Spirit afghan sales, and Run the Bay. Both of her daughters attended Lydell, Richards, WFB Middle School, and WFB High School.